INDIAN EXPRESS NEWSPAPERS (BOMBAY) LTD.

Address:
1st Floor, Express Towers
Nariman Point
Mumbai
400021
India
Organization Contact Title
Mr.
Organization Contact First Name
Pradeep
Organization Contact Last Name
Gopalan
Email
pgopalan@express2.indexp.co.in
Organization Contact Telephone
91-22-56301020
Fax
91-22-56301007

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.