Informa Life Sciences

Address:
29 Bressenden Place
London
SW1E 5DR
United Kingdom
Organization Contact Title
Sponsorship Manager
Organization Contact First Name
Linda
Organization Contact Last Name
Cole
Email
linda.cole@informa.com
Organization Contact Telephone
+44-20-7017-6631
Fax
+44-20-7017-5656

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.