Reed Business Information

Address:
2 rue Maurice Hartmann
Issy les Moulineaux
92133
France
Organization Contact Title
Event Manager
Organization Contact First Name
Arzu
Organization Contact Last Name
Djaouani
Email
adjaouani@reedbusiness.fr
Organization Contact Telephone
+33-1-4629-4600
Fax
+33-1-4629-4615

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.