TiECon Southwest

Entrepreneurship: Now, New, Next
Address:
100 The City Drive
Orange
California
92868-3204
USA
Organization Contact First Name
Elina
Organization Contact Last Name
Heng
Email
elina@terpin.com
Organization Contact Telephone
(310)821-6100 x108

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.