Submitted by f@nt@il on Wed, 04/10/2013 - 05:54
SupplySide West brings together the suppliers and buyers that drive the dietary supplement, food, beverage, personal care and cosmetic marketplace. Leaders from the executive management, R&D, QA/QC and marketing teams will converge. Their goal? To explore and discover innovation from around the globe to collaboratively develop the next product that will drive revenue, market share and consumer loyalty.
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Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.