Creatacor Partners with Vietnam Memorial Fund to Build Largest Vietnam Veterans Memorial Replica

While satisfying the needs of clients can provide a company with a genuine sense of accomplishment and purpose, there’s nothing like the heartfelt satisfaction that comes from helping to further an important cause – in this case, honoring the more than three million Americans who served in the U.S. Armed forces in the Vietnam War.

South by Southwest’s Brand Activations: Ones That Stole the Spotlight

South By Southwest (#SXSW) with its thousands of attendees in the interactive, tech, film and music industries is THE place for brands to roll out the red carpet and show off their latest launches.

This year’s event, held annually in Austin, Texas, did not disappoint, with several companies spending some serious cash to ensure they left an impression.

The ones that hit it out of the park took the time to figure out an actual ‘experience’ that attendees would have, something that trade show and event organizers, as well as exhibitors, could take a page from.

Creative Thinking and Digital Engagement Ruled the Day at EXHIBITORLive

From Warhol-themed terrariums to frequent flyer cocktails, the EXHIBITORLive 2018 conference and trade show inspired event and trade show marketing professionals to think about their companies’ engagement strategies in new and unexpected ways.

Held Feb. 28-March 1 at the Mandalay Bay Convention Center in Las Vegas, the 30th annual conference and expo drew about 6,000 attendees and 234 exhibitors spanning 54,992 square feet of exhibition space.

USPOULTRY Awarded $750,000 In Damages Against Convention Hotel Poacher

Hotel room poachers may think again before ruffling the feathers of the U.S. Poultry & Egg Association (USPOULTRY) and its annual trade show and conference, the International Production & Processing Expo (IPPE).

On Jan. 22, the U.S. District Court for the Northern District of Georgia ordered Tarzango, an unaffiliated travel agency, to pay USPOULTRY $749,797.50 in damages and attorney’s fees for infringing upon the association’s valid and subsisting IPPE U.S. trademark registrations in the agency’s “deceptive advertising practices,” according to USPOULTRY.