Boise Convention & Visitors Bureau

Address:
168 N. Ninth St., Ste. 200, P.O. Box 2106
Boise
Idaho
83702
USA
First Name
Terry
Last Name
Kopp
Email
tkopp@boisecvb.org
Phone
208-344-7777

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.