Greater Madison Convention & Visitors Bureau

Address:
615 E. Washington Ave.
Madison
Wisconsin
53703
USA
First Name
Jeff
Last Name
Holcomb
Email
holcomb@visitmadison.com
Phone
608-258-4959

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.