NYC & Company

Address:
810 Seventh Ave., 3rd Flr.
New York
New York
10019
USA
First Name
Susan
Last Name
Sweeney
Email
ssweeney@nycvisit.com
Phone
212-484-1218

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.