South Bend/Mishawaka Convention & Visitors Bureau

Address:
401 E. Colfax Ave., P.O. Box 1677
South Bend
Indiana
USA
First Name
Carolyn
Last Name
Wallace
Phone
574-234-0051

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.