WINDPOWER is the annual conference and exhibition for the U.S. wind industry hosted by the American Wind Energy Association (AWEA). It?s the nexus of wind energy professionals who converge to generate actionable ideas for expanding the wind energy economy through technology and collaboration.
Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.