As Vice President of Strategy at FreemanXP, Stacy O’Connell boasts an exceptional track record of developing and executing strategies that build brands and generate revenue beyond expectations. Her diverse professional background spans virtually every aspect of both digital and face-to-face marketing, including acquisition strategies, digital marketing, traditional marketing, social media and PR.

Partner Voices

With more than 2,000 rooms being added to Dallas’ hotel inventory in the coming years, the city is experiencing the second-largest hotel boom in the nation. From top brands like Virgin Hotels to independent and interesting properties, like HALL Arts Hotel, Dallas boasts a hotel type and price point for every preference and budget.