Modern enterprises need to provide customers, employees, and partners with compelling digital experiences that - just work. Not only as a foundation to maintain competitiveness but to grow market share and support new business models and products. Providing an engaging digital experience requires creating and managing compelling content, measuring how effective the content is, building interfaces that are consistent yet appropriate for multiple digital channels, and integrating with e-commerce and enterprise systems. This is still largely uncharted or experimental territory for enterprises. The Gilbane Conference brings together industry experts, content managers, marketers, marketing technologists, technology and executive strategists to share experiences and explore the most effective technologies and approaches to help enterprises build agile, sustainable digital experiences.
A premier industry event for 12 years, Gilbane Conference appeals to a wide variety of professionals including enterprise marketers, technologists, content managers, and business strategists. The Technology Showcase provides attendees with a central meeting place and the ability to speak one-on-one with industry leading exhibitors while learning more about their products and services.