Pharmaceutical Marketing Research Group Annual National Conference 2018

Event contact title
Conference Contact
Event contact first name
Andrea
Event contact last name
Bennett
Email
andrea@pmrg.org
Event contact telephone number
407-366-0143
Notes

Venue: Marriott Philadelphia

Description

PBIRG and PMRG joined in 2018 to create Intellus Worldwide. This is a tremendous win for insight professionals and the communities we serve. Intellus Worldwide is a global community of members that contribute, learn, and succeed by connecting with industry leaders and advocates. Our professional development is important. Equally important is the work we do, the real endgame, improving the lives of patients. With this in mind, we are very excited to explore the future of our industry and the patients we serve at our inaugural Intellus Worldwide Summit 2018: 7 BILLION VOICES.

The patient experience is nothing short of the human experience. From every corner of the globe - to every condition - there is a patient's voice. They are the many and they are empowered (or will be). Yet so much remains undiscovered about how and where patients are influencing our global health ecosystem. As researchers and marketers, we tend to focus on the few but miss out on hearing from those who are left behind. 

Who will be the beneficiaries of these advances and how will this progress toward wellness and health equality shape care? 

How do we, as researchers, prepare for this future?

The 2018 Summit: 7 Billion Voices will provide thought-provoking keynotes who are leaders in rare disease and patient advocacy. Members will connect directly with keynotes and industry leaders in our round table discussion groups. We will address specific industry challenges, as seen through the patients’ lens, and ideate solutions that our community can put to action. Our peer-reviewed sessions will provide new ways of understanding the patient journey including how insight professionals think about and provide solutions to optimize patient experiences, programs, and health literacy. Sessions will also include tracks on the digitalization of health, personalized medicine, marketing to millennial patients and much more. Networking, expo and demonstration opportunities will be available as well as an interactive gameshow style learning opportunity.  Tracks offered are appropriate for experienced professionals, medical device and diagnostics, and young professionals.

Forge partnerships to support ongoing business needs at the Global Partner Expo and during informal networking.  New this year at the expo, you can participate in 5-minute demonstration sessions led by our exhibiting partners. 

Attendee information

Attendees will participate in peer-reviewed, fully-vetted sessions including keynotes, smaller group sessions and client-led round table discussions. Where appropriate, cross-sector examples will be used to illuminate ways in which other industries have met challenges similar to those confronting the healthcare industry. Our agenda will include tracks appropriate for leaders, experienced insights professionals, young professionals and students.

Exhibitor information

The Consultant Fair (now named the Global Partner Expo) has been expanded this year to include extended exhibit fair hours, improved location and room layout, enhanced visitor guide and visitor prize raffle.

Partner Voices
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact