|The annual SnowSports Industries America Snow Show is a member-owned, non-profit snow sports trade show in North America. It maintains a core focus on ski, snowboard, AT, backcountry, cross country, snowshoe and winter apparel categories. 18,500+ buyers, brand representatives, sales representatives, distributors, athletes, resorts, media and industry partners from around the world converge in Denver, Colorado to learn about the latest in snow sports equipment, apparel, accessories and footwear technology from nearly 1,100 brands.|
The Snow Show is the biggest core display ski and snowboard equipment, apparel and accessories in North America that represents the full spectrum of brands and what will be next season’s hottest core products. Manufacturers and distributors of snow sports apparel, equipment, accessories and footwear from around the world make a point of being at the Snow Show every year.
Thousands of specialty retailers from across North America come to the SIA Snow Show year after year, bringing with them 82 percent of the snow sports industry’s buying power.