Flooring for Trade Show Facilities

November 1, 2018

Kendall Youngworth

Kendall Youngworth is a Senior Marketing Specialist at Tennant Coatingsa leader in flooring experience, knowledge and expertise. Kendall has more than 10 years of experience assisting clients across many industries in the selection and installation of optimal concrete flooring for their facilities. 

When exhibiting at trade shows, vendors take pride in their products and booth design. The same can be said of the venues in which vendors choose to exhibit. As an exhibitor, there are many costs associated with proudly displaying your items at a show, meaning that it’s important for the venues to also reflect that same pride in their facility. No matter how carefully a facility is set up, unattractive flooring, whether carpet or concrete, can send a subtle signal of “we don’t really care.” 

Few floors endure the level of punishment of a trade show facility or convention center, yet often times people only think of the traffic during a trade show, such as foot traffic – spikey heels and wet boots tracking in outdoor elements – or food carts and tables rolling up and down the aisles. Regrettably, people tend to forget about the load-in and load-out phases of a show, which are the harshest on flooring. From heavy sample cases, crates and forklifts transporting and dragging around product, to the endless rearrangement of furniture and displays, the parade of traffic is constant. 

When concrete slabs are left uncoated in high traffic areas – such as in convention center – not only can the substrate wear quicker over time, but it can also produce concrete dust that is released into the air, covering unintended objects, while being inhaled by employees and attendees. The concrete is also susceptible to spills, staining and damage, such as cracks and pitting, which can become trip hazards for those walking around and cause additional wear to forklifts and other vehicle traffic. 

Epoxy and Urethane Systems Are the Answer

High-performance epoxy and urethane flooring systems are created to withstand such types of abuse and can be customized to target specific issues a facility may face, like additional texture, aiding against bacterial growth and decorative options.  

Safety and Slip Resistance

No matter what other considerations there may be, safety typically tops the list. With epoxy and urethane flooring systems, grit can be added to provide additional texture for added slip resistance. Other systems such as decorative flake and quartz and can provide additional texture as well. While this is particularly important in entryways and lobbies, where precipitation and particles from the environment such as dust and sand are tracked in, it is equally important in loading dock areas, both open and closed, as well as kitchens and washroom areas where the spilling of oils and other liquids is inevitable. 

Durability

Epoxy and urethane flooring systems offer durability, which can result in a longer lifespan of the concrete substrate, with less maintenance and downtime for repairs. Systems can be created to provide abrasion resistance, thermal shock resistance, chemical resistance or even UV resistance (non-yellowing). Sometimes high levels of moisture can be found in a concrete slab, but do not fret as there are systems available to help counteract moisture vapor transmission.

Special Requirements

The Food Court and Concession Areas

Throughout the food prep and food court areas, it is extremely important to maintain a high level of cleanliness or hygiene. The application of a seamless floor coating can help aid against the growth of bacteria and other pathogens by eliminating crevasses where they can flourish.  The option of installing cove base is highly recommended, as it creates one cohesive and seamless system between the floor and the wall. Some systems are thermal shock resistant for areas that may require high-temperature cleaning. However, the most important aspect is that the substrate is impermeable so that food items and liquids cannot seep into the concrete allowing bacteria to flourish. 

Design

The exhibit space aisleways, entrance hall and concession areas, meeting rooms and restroom areas can benefit with attractive, durable floors that do not require specialized cleaning or constant buffing and polishing maintenance.

When it comes to options for creating a unique look that will not only reflect your brand as a venue but impress vendors, visitors and employees alike, epoxy and urethane flooring systems offer a multitude of standard and custom options, creating a more “designer” effect in what might otherwise be a boring space.

For example:

  • Logos, icons, labels, arrows, line striping and other designer (and functional) features can be embedded in the system. 
  • Metallics can be added to create the impression of swirling movement, a marble-like effect or even a bubble effect.
  • Customized colorants, flake and quartz blends can be made to match your specific color scheme.

Maintenance

Keeping your epoxy and urethane flooring clean couldn’t be easier. No waxing or polishing or buffing is required, saving the cost of specialized cleaning procedures that can eat away the bottom line. These impermeable systems allow you to, sweep, mop and scrub with ease, without staining or allowing liquids, food particles and other debris to embed into the concrete, which can be difficult to remove. 

From basic clear coat systems to the various decorative options, as well as texture options, epoxy and urethane flooring help contribute to a well maintained, clean and beautiful venue, where both the venue and exhibitors can be proudly represented.

 

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Partner Voices
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact