Tech News

Nov 02, 2023
London-based marketing, content production and event management services provider TEMBO has unveiled TEMBO TECHNIQUES, a new training and development service designed to equip event professionals with the essential skills and knowledge they need to succeed in conference production and event marketing. With an emphasis on interactivity and hands-on learning to help empower team members to learn through practical experience, TEMBO’s training portfolio will encompass a wide array of courses, with an option to tailor bespoke training solutions to meet specific business needs, according to TEMBO… more
Oct 26, 2023
A leading event management platform and a global MICE conference have unveiled new upgrades and innovative solutions to improve the attendee and exhibitor experience at live business events. Take a look.  IBTM World 2023 IBTM World, a global event for the meeting, incentives, conference and events industry, is launching an innovative suite of new technology designed to elevate the attendee experience and create better business results for all participants. Taking place Nov. 28-30 at Fira de Barcelona in Barcelona, the global trade show has optimized its matchmaking platform to include a new… more
Oct 13, 2023
The Vendry, an online event venue and vendor search platform for corporate event planners, has made searching for venues and vendors even faster, easier and more efficient with the launch of a new search engine that enables planners to discover venues and vendors in one centralized place.  Powered by The Vendry’s database, the new search experience brings more than 1 million data points on global venues and vendors together with live insights from The Vendry’s community of corporate event professionals to display the most relevant and comprehensive set of results, according to The Vendry… more
Oct 05, 2023
“There's an old saying that goes … if it's measured, it's managed,” said Oliver Bailey, head of Interaction Design for IMEX Group. “So the opposite is also true. If you're not measuring something, you can't be expected to manage it effectively.” But how do you measure event design and experiences? Bailey and his team are working with Zenus to measure attendee sentiment, as well as traffic, dwell time and demographics in several locations at the upcoming IMEX America, taking place Oct. 17-19 at Mandalay Bay Convention Center in Las Vegas. Always looking to experiment and try new event tech,… more
Sep 29, 2023
Simpleview, a CRM, CMS and marketing solutions company for destination marketing organizations (DMOs), has teamed up with Viator, a subsidiary of Tripadvisor, to bring an online marketplace offering more than 300,000 tours, activities and attractions to destination websites.  Event organizers will have a new tool to help attendees and exhibitors book experiences in the host city before, during or after their meetings, trade shows and conventions. By offering Viator's trusted platform, DMOs can provide visitors with a secure and reliable booking experience. "At Simpleview, our mission is to… more
Sep 22, 2023
By the time she began working in the male-dominated field of technology, Daphne Hoppenot was used to being one of the few women in the room.  “Even in high school when I was studying engineering, there were two classes of 30 students where I was the only girl,” she said. “For better or worse, you get used to it when you’re in this field.” After graduating from Princeton University with a bachelor of science in engineering, Hoppenot spent her 20s working in business and market development roles at digital AI-led experience platform company Yext, which gave her exposure to hundreds of… more
Sep 15, 2023
Gearing up to once again recognize the achievements of companies delivering digital and technological solutions to the events industry, the 11th annual edition of the Event Technology Awards (ETA) has announced finalists for each of its 34 categories.  Created to recognize achievement in the event technology industry, the Event Technology Awards will announce the award winners at the end of the first day of Event Tech Live 2023, set for Nov. 15-16 at ExCeL London. This year’s awards included six new categories that have been embraced by the events industry with plentiful entries and at… more
Sep 12, 2023
Sponsored article by MCI USA Creating exceptional experiences for attendees is the ultimate goal in the current landscape of event management. The challenge lies in tailoring these experiences to meet the unique needs of both show organizers and their attendees. With over three decades of industry experience, MCI USA understands these challenges and has cultivated a team of seasoned professionals to revolutionize the industry. This commitment to excellence is exemplified by the synergy between their veteran leadership team and use of the innovative registration, housing and lead management… more
Sep 08, 2023
Exhibiting companies now have a new way to scan badges and generate leads at trade shows thanks to Utah-based mobile software startup Mobly, a mobile-first SaaS platform that captures leads and instantly integrates them into customer relationship management (CRM) and marketing automation platform (MAP) systems for immediate follow-up. Using the Mobly app on a smartphone or tablet, booth staff can search contacts by name and company or snap a picture of a badge or business card. Mobly then enriches the lead information and automatically syncs the data in CRMs or MAPs, reducing the time to… more
Sep 01, 2023
Beyond leads, it’s always been a challenge for exhibiting companies to measure ROI from trade shows. While leads generated is an important metric for evaluating the value of a specific trade show vs. the overall costs, it’s not the only objective when it comes to exhibiting. However, it’s way more difficult to measure marketing goals like brand awareness, engagement, sales conversions, customer satisfaction and thought leadership from face-to-face.  More and more, chief marketing officers and key stakeholders want data. How are exhibit managers measuring impressions, meetings, quality of… more
Partner Voices
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact