ASAE Great Ideas Conference Scores Highest Attendance in Orlando

March 17, 2015

The American Society of Association Executives’ Great Ideas Conference, held March 8-10 at the Hyatt Regency in Orlando, scored its highest attendance ever, with 806 coming to the meeting.

This represents the highest attendance in its 12 year history and 15-percent increase from last year’s record-breaking numbers.

During the Opening General Session, Alan Gregerman, author, president and Chief Innovation Officer of Venture Works Inc., walked attendees through how they can discover the power of strangers and the importance of being open to new possibilities because it can be the key to enhancing your organization.

He encouraged attendees to be curious and humble and asked them to think about how they can better invest and engage others.

Participants took part in a new learning format called discussion dens, which are 20-minute causal conversations between learning labs. They covered a variety of topics including sharing technology triumphs, productivity tips, and learning from failures.

“For the second year in a row, we have set attendance records for the conference, which highlights how the Great Ideas Conference continues to evolve through new content formats and great speakers,” said ASAE President & CEO John H. Graham IV, FASAE, CAE.

He added, “Participants gained insights, strategies, and ideas they can take back and implement into their organization.”

Attendees participated in a variety of sessions including: communication and marketing strategies, volunteer management, data-decision making, member engagement and navigating association careers. They also participated in 30-minute express learning sessions called Snap Learning Spot, which covered topics ranging from how to engage exhibitors in conference education to creating an open online course.

 Wrapping up the innovative conference was founder and author, Todd Henry, of Accidental Creative. He encouraged attendees to create more white space in their lives because it will help breed creativity. He outlined the seven deadly sins that cause mediocrity and identified ways attendees can unleash their best work.

ASAE held a pre-conference Executive Leadership Program March 7-8 with Rafi Mohammed, author of “The 1% Windfall”. In its third year, 98 association executives and consultants participated in a discussion about key pricing concepts.

They obtained a blueprint-template on how to create a comprehensive pricing strategy, so they can develop and implement one inside their organization.

Next year’s conference will be March 13-15 at The Broadmoor in Colorado Springs, Colo. For more information, about this year’s conference, visit Great Ideas website.

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