Kuala Lumpur Convention Centre Draws a 15-percent Increase in Events to Date in 2012
The seven-year-old Kuala Lumpur Convention Centre continues to record healthy growth in all business segments, despite headwinds from the United States and Europe.
Between Jan. 1 and Oct. 31, KLCC hosted 1,258 events, a 15-percent increase, compared with the 1,097 held in the previous corresponding period, serving 1.37 million delegates and visitors.
Here are some of the more notable events:
The Royal Australasian College of Surgeons 81st Annual Scientific Congressin May, which saw 1,250 delegates come together during five days, making this the largest multi-disciplinary surgical meeting.
25th World Gas Conference 2012 in June, where more than 8,000 delegates filled the Centre’s entire 22,659 square meters of function space, including a new 2,600 sq. m. marquee known as Hall 6.
3,000 lung experts converged at the Centre just a few weeks ago for the 43rd Union World Conference on Lung Health. The five-day conference generated an estimated USD14.1 million (€11.1 billion) in economic impact.
On the marketing front, KLCC’s Web site was given a major makeover driven by the advancements in design technology and the need to “think forward and push boundaries”, according to center officials.
The results were a more content-rich and user-friendly site, offering key information on the center, including its range of products and services.
A mobile Web site launched also was recently further expands the reach to smartphone users.
These initiatives were in addition to the Wi-Fi upgrade of 40MB that is offered on a complimentary basis to guests.
KLCC received several accolades this year as well: the MICE Report Awards 2012 for ‘Best Convention Centre in Asia’, ‘Gold’ in Meetings Industry Marketing Awards (MIMA) 2012 for ‘Best Print Advertising Campaign’ and the Chaîne des Rôtisseurs Malaysia Chapter’s inaugural ‘Dato Lau Foo Sun Excellence in Dining Award’ for excellence in culinary experience.
The future also looks bright, with KLCC booking even more events next year and beyond, including the Women Deliver Conference 2013 (5,000 delegates); IAS Conference on HIV, Pathogenesis, Treatment and Prevention 2013 (7,000 delegates); 12th International Congress on Obesity 2014 (2,200 delegates); and 18th Human Genome Meeting 2015 (1,000 delegates).
Speaking on the sidelines of EIBTM 2012, Director of Sales and Marketing Angeline Lue said that while KLCC is delighted with its performance to date, “We remain flexible and innovative in order to continue delivering value-add and world-class products and services to meet the evolving needs of our local, regional and international clientele. Moving forward, there will be exciting plans to share with everyone. So, expect to hear more from us very soon.”
Partner Voices
Overview:
The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality.
In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way.
“We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.”
Amenities:
The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.
The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience
The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need.
Gold Key Members
The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events.
OCCC Events:
This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.
The Center’s top five events during their 2022-2023 fiscal year included:
AAU Jr. National Volleyball Championships 2023
200,000 Attendees
$257 Million in Economic Impact
MEGACON 2023
160,000 Attendees
$205 Million in Economic Impact
Open Championship Series 2023
69,500 Attendees
$89 Million in Economic Impact
Sunshine Classic 2023
42,000 Attendees
$54 Million in Economic Impact
Premiere Orlando 2023
42,000 Attendees
$108 Million in Economic Impact
Add new comment