LIGHTFAIR International Expected to Set All-time Show Record

April 29, 2013

If the activity on the showfloor at LIGHTFAIR International (LFI) is any indication of the health of the trade show industry, expos are back in business.

Not only were the aisles and booths crowded, but also what really stood out was the amount of people walking around with a smile on their face and a jaunt in their step.

While some of this positivity could be attributed to the foosball and table tennis in one showfloor lounge, it certainly cannot take all the credit.

LFI, which ran April 23-25 at the Pennsylvania Convention Center in Philadelphia, had in excess of 233,000 net square feet, with more than 500 exhibitors, 80 of whom were first-time exhibitors. LFI also is seeing an enhanced international audience on both the attendee side and the exhibitor side.

Perhaps that will increase even more in the near future, as they have applied for the International Buyer Program.

Simone Proietti, brand manager for Neri, a first-time exhibitor coming in from Italy, said they came to the show this year because they are expanding into the U.S. market.

Beneficial to their exposure at LFI were the Innovation Awards, where Neri secured a second place finish in the category of Parking, Roadway and Area Luminaires. “Being here is helping us understand the U.S. market and the interest in design,” Proietti said.

Education is a very important part of LFI, and this year, they are seeing their largest conference seating. Jo Ann Miller, executive vice president of tradeshows, said they’ve had to constantly move sessions to larger spaces because of such a high turnout.

“The ability to text attendees (the location changes) and update the show app has made the process very smooth,” she added.

The LFI Web site is another piece of their technology pie. Instead of a static Web site that rarely changes, Mike Turnbull senior vice president of strategic relations, says, “The information there is as immediate as this moment. It’s a progression that never ends.”

What draws so many people to the educational portion of the event? Jeff Portman, president and COO at AMC, Inc., which runs the show, attributes it to the involvement the audience has in the selection of topic and presenters.

“We survey our audience and ask them what is most important. It’s a highly evolved process,” Portman said.

When asked what information he could pass on to other show organizers, Portman added, “CEIR released a report on government and education attendance being down in the 3rd and 4th quarters of 2012. Based on the people I’ve talked to and exhibitors, I believe we’ll see a large number of educational and government people in our numbers.”

“People are not here to kick tires,” he added. “They are here because they want to be here. It’s the products and innovation they’ve come to see.”

Portman said it’s a revolutionary time in lighting, and there are vast amounts of technological changes. Attendees have the chance to walk the showfloor and see and touch that technology first hand.

LFI exhibitor, Steve Nadell, president of Troy-CSL, said he was happy with the buyers on the showfloor as well. They’ve increased their booth space footprint since 2011 and plan on going even bigger in 2014.

“LIGHTFAIR is important not just to show new products to the suppliers but to get our reps excited about what we’re doing,” Nadell said.

He added that he felt it was just as important to use the show to build and strengthen their relationship with their distributors.

LFI does not release any preliminary numbers prior to the final audit results, which are expected to be available in about two weeks, but Turnbull said, “performance exceeded every expectation and goal.” He added he believes this year’s show will set an all-time record.

LIGHTFAIR International is the world’s largest annual commercial and architectural lighting trade show and conference and is sponsored by the International Association of Lighting Designers (IALF) and the Illuminating Engineering Society (IES). The event is produced and managed by AMC, Inc.

2014 LIGHTFAIR International will run June 3-5 at the Las Vegas Convention Center

Add new comment

Partner Voices
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact