MCI Acquires Association Solutions Provider Network Media Partners
MCI recently acquired Network Media Partners, a proven sales management organization specializing in customized media sales, event planning and management, digital and print design and marketing services for associations.
As MCI continues its growth strategy in the USA, the addition of Network Media Partners accelerates the company’s leadership in delivering a comprehensive suite of innovative, growth-centered solutions for associations, according to MCI officials.
“Associations of all sizes and types face increasing economic and market headwinds. Network Media Partners has industry-leading expertise proven to drive association revenue growth,” said Tom Gibson, CEO of MCI USA.
He added, “Their experience will enhance and align perfectly with MCI’s capacity of delivering a full range of growth-centered solutions to associations of all sizes and types.”
Carrie Hartin, president, Network Media Partners, “Network Media Partners is thrilled to join MCI’s global story of growth. Network’s trusted services are a key additive to MCI’s rapidly expanding United States platform.”
For more than 30 years, Network Media Partners has built its reputation around delivery of growth solutions to associations.
Network’s sales, marketing, creative services and events team of 50 professionals leverage an innovative, end-to-end sales platform in the pursuit of a singular purpose: to grow association client revenues.
Association clients are able to leverage sales strategies and the needed talent to deliver on media sales for integrated media, digital and print advertising, exhibition space, sponsorship and partnership.
Network Media Partners also brings award-winning publication design proficiencies, complementing MCI USA’s marketing communications, creative services, event management and digital strategies capabilities.
Richard Torriani, COO Americas, MCI Group, said: “This combination enables MCI to deliver an even broader strategy, together with execution, that our best-in-market association clients expect. MCI USA now serves as a one-stop strategy and service solution for associations who seek to become more agile and outcomes-driven in pursuit of market relevance, engagement, operational effectiveness and economic growth.
Network Media Partners will now operate as Network Media Partners, LLC, an MCI Group company.