Messe Duesseldorf's MEDICA Show Will Feature New Forum
A new feature at Messe Dueseldorf’s MEDICA 2012, International Trade Fair with Congress – World Forum for Medicine will be the MEDICA ECON FORUM, organized by the German TK health insurance (Techniker Krankenkasse).
The new forum will be geared towards decision-makers’ needs in the health sector.
“Cost-benefit assessments and the introduction of innovations are increasingly gaining importance,” said Joachim Schäfer, managing director of Messe Duesseldorf.
He added, “By sharpening the profile of their service portfolio and increasingly concluding selective contracts, health insurance companies have developed from ‘payers into players’ in the health sector. MEDICA addresses this trend with a appropriate forum.”
MEDICA will be held Nov. 14 - 17at the fairgrounds in Duesseldorf, Germany.
Besides the new forum, MEDICA 2012 also will include the MEDICA WOUND CARE FORUM, which successfully was introduced in 2011 and the MEDICA TECH FORUM launched in 2010.
The MEDICA TECH FORUM focuses on different themes every year and highlights current medical technology trends in lectures, several of them held in English.
The MEDICA Congress will address new visitor groups this year by including several annual meetings or congresses of medical associations, including the German Society for Computer and Robot-Assisted Surgery, the German Society for Management and Market Orientation in Medicine, the Foundation of Personalized Medicine as well as the German Association for Traditional Chinese Medicine.
“Including such ‘sub-congresses’ will introduce new groups of visitors from the medical sector to MEDICA which will also benefit the MEDICA exhibitors,” said Horst Giesen, project director of MEDICA 2012.
There will be more than 4,500 exhibitors at MEDICA 2012 that will be arranged by categories within 16 halls: electromedical equipment/medical technology, laboratory technology/diagnostics, physiotherapy/orthopedic technology, medical products (commodities and consumables), information and communication technology, medical furniture as well as special room furnishing and building technology for clinics and hospitals.
Alongside MEDICA 2012 will be COMPAMED 2012, International Trade Fair – High tech solutions for medical technology, on tap Nov. 14-16.
An additional 600 exhibitors from 40 countries will offer high tech solutions for use in the medical technology industry – from new materials, mechanical and electronic components, packaging, and quality testing to complete contract manufacturing.
The events’ last staging in 2011 attracted 134,500 trade visitors, with 16,000 focused on COMPAMED. Every second visitor came from outside of Germany.