Due to governmental prohibitions and restrictions on gatherings, businesses and travel, along with the mounting uncertainty that safe and productive events during a pandemic are even possible, four large trade shows – PACK EXPO, SEMA, AAPEX and FABTECH – will not take place as planned this fall. Two of the events have announced plans to launch digital replacements. Here are the details.
Right now, it’s a challenge for many to simply visit the grocery store. What will it be like once things start reopening on a large scale? Will people immediately resume their pre-coronavirus behavior, or will they be wary about being in places with large groups of people? For the events industry, this is a crucial question to unpack, as it determines how they will approach business going forward.
Feeling disheartened about the delayed return of face-to-face events? Findings of a new extensive global study focused on the recovery of the trade show industry should help spread some positive vibes about the value of shows when they do return.
Taking the lessons learned in helping client organizations transition in-person events to virtual or hybrid experiences, association management and services company SmithBucklin has created a fee-based service designed to aid other groups — including those in the corporate world — going through the same process.
A new weekly peer-to-peer roundtable series for event professionals launches this week.
Many trade show and conference producers have found themselves in unchartered territory as they’ve made the in-person to online event pivot over the past several months. These professionals have been reading about best practices, researching new vendors, consulting with industry peers and otherwise learning as they go. Meanwhile, there’s another group of industry professionals—a subset of Freeman called Freeman Digital Ventures—that has been producing digital events since 2015.
Whether supplying protective face masks to local residents, helping young students with their career plans or working to combat food insecurity, these event destinations, venues and vendors haven’t allowed the pandemic to slow their CSR efforts.
For the second year in a row, the UFI Board of Directors has elected a woman president. In an announcement made July 29, UFI declared Monica Lee-Müller as president of UFI for the 2021-22 period.
As we’ve watched events be forced to postpone, change location and/or go virtual, it got us thinking—do these changes affect an event’s brand? Not if the brand story is strong.
Even though InfoComm 2020 in Las Vegas was cancelled due to COVID-19, that didn’t stop the Audiovisual and Integrated Experience Association from connecting the global professional audio-visual industry on a virtual stage.