MJBizCon already had snagged the fastest-growing net square footage for-profit show honor Saturday night at the 10th anniversary of the 2019 TSNN Awards, when Cassandra Farrington, CEO and co-founder of the cannabis-focused business event, was onstage once again accepting the TSNN Award for fastest-growing overall trade show for net square footage.
We spend a lot of time on #Expochat examining how we can do things better in the ever-evolving trade show industry. It’s a great way to make sure that we’re keeping on top of trends, best practices and the challenges we all face as event professionals.
The holiday season may be fast-approaching, but that hasn’t slowed down a bevy of trade show-related companies and suppliers from forging new business partnerships.
The organizers of IBTM World are feeling pretty good going into next week’s event, set to take place Nov. 19-21 in Barcelona.
The event industry has a problem. Thousands of bright-eyed, enthusiastic and talented new staff join our great companies each year and throw themselves into the fast-paced world of event delivery. Then they leave.
Trade shows are the best face-to-face sales and marketing venues in the world. Thousands of current clients and future prospects are gathered in one place, and they’re all focused on industry-wide problems that your company solves. The sales and marketing activity doesn’t have to stop when the show floor closes, however.
For all the talk of living a healthy lifestyle these days, from working out in hotel gyms to eating better while on the road, sleep is an essential part of the wellness equation that often gets neglected.
Event organizers today are using digital tools to provide better end-to-end experiences. Attendees expect convenience along with accurate, real-time information and crave two-way conversations, says Danielle Puceta, Freeman’s senior vice president of digital.
These are the main drivers for Freeman’s new Explore, Luminate and Fluent digital products. The offerings are designed to help event marketers increase and enhance attendee engagement.
As evidenced by its impressive growth in participation, relocating to Denver seemed to have been a good decision for the International Fly Tackle Dealer trade show, which took place Oct. 16-18 at Colorado Convention Center.