We live in a time of immediate gratification where we can tap a few keys and have the world’s information at our fingertips. An era full of busy times, busy lives and a growing concern of impatient business professionals who all want immediate gratification has made the greatest impact on the consumer market, as we’ve seen the advent of digital marketplaces and their propagation into our daily lives. This can cause friction when the technology of instant gratification is not prepared to manage the dynamic and varying needs of buyers in the B2B world.
International Association of Exhibition and Events has announced Gary Shapiro, president and CEO of the Consumer Technology Association, as the recipient of its prestigious 2019 Legend of the Industry award. He’ll officially be recognized at the Krakoff Leadership Institute event, planned for Aug. 5-6 at Lowes Miami Beach Hotel in Florida.
This honor recognizes an IAEE member who’s demonstrated remarkable innovations and leadership in the industry. KLI attendees will have the opportunity for face-to-face conversations with Shapiro at the event.
Most trade show booth traffic is “passive.”People passing the booth recognize the company name and look to see “what’s new.
Hannover Fairs USA and IBTM will each launch a new show in 2020.
The U.S. subsidiary of Deutsche Messe in Germany, Hannover Fairs USA, will debut Interschutz USA next year. Interschutz, currently the world’s largest trade show for fire and rescue services, takes place every five years in Germany. It will be complemented by Interschutz USA, set for Oct. 13-17, 2020 at Pennsylvania Convention Center in Pennsylvania.
Eldorado Resorts agreed to acquire Caesars Entertainment in a cash-and-stock transaction valued at $8.58 billion, creating a mega-casino company in the U.S.
The combined company will provide its guests with access to approximately 60 domestic casino–resorts and gaming facilities across 16 states.
Know an incredible show manager? Now’s the time to nominate him or her for The Expo Group’s annual Show Manager of the Year awards, also known as SMOTY.
These awards are independent of any industry associations and meant to honor the hardworking professionals behind events and trade shows.
Trade shows are a time to get away, network with other people in your industry, make new friends and promote your business. For other vendors, trade shows are simply a way of life because it’s the lifeblood of their business.
From the latest healthy snacks to new car wash technologies and trends in tile, May was a busy month for trade shows and associations. Here’s a recap of five that posted great numbers last month.
National Restaurant Association Show
The centennial year of National Restaurant Association Restaurant, Hotel-Motel Show, one of the most anticipated events in the foodservice industry, was one to remember — not least for the 23-foot-tall, 1,200-pound birthday cheesecake in the middle of the show.