A lot of people are genuinely “exhibiting.” They have a product and it’s on display. Look at it. See it’s brilliant innovation. See what our company has done to advance the industry’s technology a light year ahead. The future is here: look at it. And when you’ve seen enough of the future, you may continue on to the rest of the trade show.
Tarsus Group, a publicly listed company on the London Stock Exchange, has received an offer and reached agreement with Charterhouse Capital Partners, a U.K. based private equity firm that previously owned Paris-based exhibitions company Comexposium.
Industry veteran David Beckett is no stranger to events, having worked with Experient – a Maritz Global Events Company for the better part of the last two decades. Yet the former Clevelander, now Seattleite, this spring joined the team at Eventcore — a company providing enterprise-level event registration technology software — as senior vice president of professional services. His main role is to oversee the quality of service delivery with Eventcore’s clients and partners.
It was 2017 and I was working at the Black Hat Conference at Mandalay Bay in Las Vegas. A charismatic sales engineer had a crowd spilling out of his booth and blocking the aisle. His prospects were transfixed – cheering on his command, eagerly leaning forward, ready to do anything he asked.
The International Association of Exhibitions and Events has selected business and event technology provider SmartSource Computer & Audio Visual Rentals as the official audiovisual services contractor for Expo! Expo!
PCMA EduCon 2019 will take place June 25-28 at JW Marriott Los Angeles LA Live. Known among PCMA’s portfolio of events for taking a more focused, practical approach to learning through small-scale, collaborative education sessions, the conference will bring in around 800 attendees (compared to PCMA’s annual Convening Leaders events, which draws 4,500).
In the past several years, C-level marketers across all industry segments have been putting more emphasis on — and budget toward — digital and experiential marketing, says Chris Cavanaugh, chief marketing officer at Freeman.
Upping your event food game while supporting local chefs is as important as ever. Below we outline step-by-step ways you can try to improve the quality of cuisine at your next event.
It’s been a busy spring for the trade show industry so far, with event companies and organizations forging new business relationships and securing existing partnerships.
Is face-to-face marketing still relevant, and are there plans to use it moving forward? What is the image of the business-to-business exhibition channel today? A new report from the Center for Exhibition Industry Research aims to answer those questions — and more — from the perspective of marketing leaders.