Effective Pre-Show Trade Show and Event Promotion

Submitted by lpsavas@tsnn.com on Mon, 07/15/2019 - 13:56

A lot of time and money go into your exhibit. But are you doing everything you can before the show to ensure your show presence earns a return on investment? A majority of attendees already have a list of what booths to visit, so you have to ensure that your target market knows that you will be there and what you have to offer them.

Javits Center, CSI DMC and More Demonstrate Their Dedication to Social Causes

Taking strides to make a positive difference in the world is becoming more and more common in the events industry now, with many venues, organizations and companies joining forces with national charitable efforts or creating their own CSR initiatives to help foster a more compassionate and inclusive society. Here are a few examples to be inspired by!

New Monthly Podcast for Events Industry Launching July 15

Event professionals are always on the go, and sometimes it can be challenging to keep up with industry news. While we are obviously in favor of news articles, it’s nice to have options. And for those times you’re on a plane, in a car, taking a walk or just needing a break from the computer screen, listening to a podcast can be a great way to learn. 

How to Build a Better Post-Show Survey for Attendees and Exhibitors

Nearly every organizer sends a post-event survey to its attendees and exhibitors. We want to capture their feelings about the event, but struggle to collect meaningful data and encourage survey completion. One of the most common mistakes is to request feedback on event details and logistics such as food, room temperatures, room block choices and more.