Las Vegas is constantly evolving. From electric experiences and new resorts to the latest in culinary trends, Vegas is the place where everything is bolder and brighter. As gathering and capacity numbers are increasing, the destination continues to keep “Meet Smart, Vegas Smart” measures at the forefront, while the new, exciting experiences take center stage.
If you’re in the marketing, sales and events industries, take a deep breath. We’ve all been having a rollercoaster of a year and now as we face 2021 planning, everyone’s heads are spinning with hybrid, live, virtual, taped, webinars, etc. It’s become more confusing than ever, but my hope is after reading this you’ll be able to make sense of all the virtual event shifts and create a solid blueprint moving forward.
So how did we get here and what’s to come? First, let’s consider the four phases:
When COVID-19 hit and dashed all travel plans, the scholarly community saw a wave of conference cancellations and a rapid scramble to virtual formats. Nine months down the line (and with another wave of the virus bearing down in many countries) it has become increasingly clear that conferences will not be returning to their pre-COVID formats any time soon.
You’ve undoubtedly been hearing a lot lately – and not just in this space – about the COVID-19 pandemic giving rise to something often described as the Zoom Era. Virtual events, you see, have been a necessary function of maintaining public health, social distancing and general decorum. Whether it’s a work meeting, symposium, classroom or concert, we’ve all been dutifully doing our part to suck it up, hunker down and log on. For now.
In a time where most face-to-face meetings aren’t an option, many event professionals are turning to virtual events. But as we all know, it can be difficult to keep a remote audience engaged.
As the demand for virtual event platforms continues to increase, LinkedIn has entered the game.
The Virtual Edge Institute (VEI) will be hosting their annual Virtual Edge Summit on Sept. 17.
This annual, day-long event delivers senior-level education for both meetings professionals who produce hybrid and/or digital events and those who desire to learn more about this advancing discipline.
Online virtual participants will have the opportunity to radically reduce their learning curve and get the latest industry insights and education.
Sessions on tap this year include:
The Virtual Edge Institute (VEI) will be hosting their annual Virtual Edge Summit on Sept. 17.
This annual, day-long event delivers senior-level education for both meetings professionals who produce hybrid and/or digital events and those who desire to learn more about this advancing discipline.
Online virtual participants will have the opportunity to radically reduce their learning curve and get the latest industry insights and education.
Sessions on tap this year include:
Virtual Events Institute has debuted a global platform designed to bring the virtual and hybrid events community together to share best practices, educate, discuss, inspire and do business.
In response to the influx of physical events transitioning to virtual, AI live event chatbot creator 42Chat has launched Virtual Event Bots to help streamline the virtual attendee experience.