IAEE to Present Tech Use Cases at Expo! Expo! 2018

December 6, 2018

The International Association of Exhibitions and Events (IAEE) will feature a series of emerging technology solution use cases at Expo! Expo! IAEE’s Annual Meeting & Exhibition, taking place Dec. 11-13 in New Orleans. 

Already proven in the exhibitions and events marketplace, these Tech Use Cases are designed to give exhibition and event producers an opportunity to explore a wide range of solutions to answer the challenges they face in the fast-paced and ever-changing landscape that is the exhibitions and events industry.

IAEE’s Technologies Committee comprises technology domain experts and exhibition organizers who provide regular insight and feedback on current and emerging technology trends that have the potential of disrupting the events industry. 

Members of the committee identified the following key areas of interest for the case studies: Attendee Experience and Engagement; Back of House (Venue Related Tech); Lead Generation (ROI); Learning Technology; Marketing (Attendee Acquisition); Networking, Revenue Creation; Security and Compliance, and Sponsorships.

“The IAEE Technologies Committee wanted to focus on use cases that are currently impacting the exhibitions and events industry, and how they may impact the industry within the next three to five years,” said David DuBois, IAEE president and CEO. “These hands-on case studies will provide relevant, usable information about new technology applications within the industry.”

The Tech Use Cases to be featured at Expo! Expo! include:

  • Tech Use Case No. 1: Using New Mobile Technology to Increase Safety and Security, presented by Rich Stone, CEO, EXPOCAD by ACT
  • Tech Use Case No. 2: Increasing Attendee Engagement with Facilitated Event Networking, presented by Ville Vanhala, Co-Founder, Brella
  • Tech Use Case  No. 3: How Face Recognition for Attendee Check-in is Changing Events, presented by Dave Bradfield, II, Vice President, Client Success, Expo Logic
  • Tech Use Case No. 4: Visual Communications – Using etech’s ShowCommand to Take Digital Signage from an Event Expense to an Event Revenue Generator, presented by Tom Brandt, President, etech Events
  • Tech Use Case No. 5: How Experient Uses Your Guest's Behavior to Drive Results, presented by Aaron Dorsey, PMP, Sr. Director, Strategic Client Technology, Experient, a Maritz Global Events Company and Jamie Murdock, Vice President, Sales, Experient, a Maritz Global Events Company
  • Tech Use Case No. 6: COMPUTEX Taipei 2018, presented by Emilia Shih, Executive Director of Exhibition Department, TAITRA

All featured use cases collected by the Technologies Committee and edited by Dahlia El Gazzar (Dahlia +) are cataloged in a searchable website, IAEE’s Tech Guide. Launched earlier this year, this growing collection of over 50 use cases provides show organizers with a comprehensive and growing library of relevant and emerging technology applications taking place in the industry. 

For more details about Expo! Expo! IAEE’s Annual Meeting & Exhibition 2018, go HERE.

 

Don’t miss any event news! Sign up for any (or all) of our e-newsletters HERE & engage with us on Twitter, FacebookLinkedIn & Instagram!

Add new comment

Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here. New Wave Experiences Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024. Enhanced Technology Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space. Refreshing New Design & Fine Art The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights. Sustainable Spectacles Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles. The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.