a2z Quarterly Exposition Industry Analysis Indicates Showfloors Decreased in Q3

October 9, 2012

Based on hundreds of show that are managed on a2z’s platform, the event technology company has released its latest Quarterly Exposition Industry Analysis.

While overall attendance has started to rebound at several shows, the third quarter wasn’t as kind to net square footage.

The data collected by a2z revealed that NSF in Q3 of 2012 was down by approximately 5 percent, compared with Q3 last year.

“If you have been following our previous a2z index reports, then you may have noticed that in Q1 and Q2, our NSF pacing indicated that Q3 of 2012 was behind by several points compared to Q3 of 2011,” said Rajiv Jain, a2z’s president and CEO.

He added, “Unfortunately, the NSF pacing for Q4 seems to be lagging as well, and we are expecting downward trends for Q4 as well.”

There are some silver linings, though. NSF pacing for Q1 of calendar year 2013 is continuing to pace ahead of Q1 of 2012.

“So, we are expecting upward trends for Q1 of 2013,” Jain added.

Another positive note is some sectors are continuing to have stronger performances.

For example, Industrial/Heavy Machinery and Finished Business Inputs are experiencing upward trends, as well as Energy and Food.

On the other hand, Business Services, Government and Building, Construction, Home & Repair all have seen declines and continue to struggle.

The a2z Quarterly Exposition Industry Analysis analyzes data through Q3 of the calendar year 2012 and reflects overall industry performance, a breakdown of vertical market performance, sales pacing of the last six months and the forecast for the next six.

The Q3 report is based on data from 73 shows, according to Jain, the 2012 data so far has been pulled from 260-plus shows that are managed on a2z’s platform.

For the full report, click HERE.

Add new comment

Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here. New Wave Experiences Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024. Enhanced Technology Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space. Refreshing New Design & Fine Art The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights. Sustainable Spectacles Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles. The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.