International Mass Retail Association (IMRA)

Address:
1700 N Moore St., Ste. 2250
Arlington
Virginia
22209
USA
Organization Contact Title
Event Manager
Organization Contact First Name
Kim
Organization Contact Last Name
Sackett
Email
ksackett@strategicconventions.com
Organization Contact Telephone
703-841-2300
Fax
703-841-1184

Partner Voices

Personalization is one of those terms event organizers are hearing more often. It makes sense to personalize attendee experiences, for example. Exhibition and conference-goers want to be acknowledged and understood. However, there are other reasons to customize the way that customers consume an event. Event technology can make the job easier.   Delivering a Personal Experience