Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
2016 International Reading Association 60th Annual Convention
2016-07-09 - 2016-07-11
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Exhibits & Sponsorship Sales
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Each year, the IRA Annual Convention attracts approximately 10,000 teaching and literacy professionals over the course of four event filled days. The convention offers cutting edge sessions from the superstars of instructional literacy, intense networking and unmatched hands-on education in the exhibit hall with 200+ exhibiting companies. Attendees leave with practical knowledge they can instill into their everyday teaching.
Areas of interest to IRA attendees include: Professional Development Technology Assessment Classroom Strategies Critical Literacy Instructional Materials