ADMERICA - American Advertising Federation National Conference & Ad Expo

Date
2016-06-04 - 2016-06-07
Event contact title
Event Manager
Event contact first name
Lauren
Event contact last name
Seppi
Email
lseppi@aaf.org
Event contact telephone number
202-898-0089
Description
Four days of compelling presentations.

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.