Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
The Atlanta Shoe Market - Feb 2014
2016-02-21 - 2016-02-23
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Over the years the show has grown in size and in February 2000 the SESTA Board of Directors voted to change the name of the tradeshow to the ?The Atlanta Shoe Market? (TASM). The show has flourished and most recently been named as the 10th largest Shoe & Accessory Show in the world! TASM is held twice a year and directly follows the WSA Show in Las Vegas. SESTA is the managing association for The Atlanta Shoe Market (TASM).