Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
The Ural region is one of the largest economic and industrial centers of Russia marked with a high rate of growth of the industrial system and housing development. Being the Urals capital and the fourth largest city in Russia in terms of population, Yekaterinburg is one of the leaders in residential construction volumes, upgrade and development of the urban infrastructure.
The Build Ural exhibition features state-of-the-art construction materials, technologies and interior solutions for professionals engaged in construction, design, and operation of residential and industrial facilities of the Ural region, as well as for specialists engaged in retail and wholesale of construction and finishing materials.
Main sections of the Exhibition:
- Building materials & Equipment
- Finishing materials
- Engineering systems & Bathroom fixtures
- Windows. Facades. Doors & Gates