Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Comic-Con International: San Diego 2016
2016-07-21 - 2016-07-24
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Comic-Con International: San Diego returns to the San Diego Convention Center in 2014, beginning with Preview Night on Wednesday, July 23, with the four days of the event running Thursday, July 24 through Sunday, July 27. 2014 marks the 45th year for the show, making it the country's longest continuously-run comics and popular arts convention.