Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Dubai International Motor Show 2015
Over the years, the Dubai International Motor Show has proved its capacity in bringing together a large representation of the motor industry’s leading automotive manufacturers. The biennial exhibition offers a fantastic platform for regional and global launches for specific GCC models, large engine cars and supercars. Showcasing more than 600 of the finest collection of cars from across the globe, and attracting more than 105,000 visitors in 2013, the show offers the complete visitor experience. The Dubai International Motor Show prides itself at constantly refreshing the content/experiences we provide both exhibitors and visitors: UAE Motoring Museum, ‘Ignition’ Live Talks, Women’s Drive, Bikers Arena, Motor Living, Boulevard of Dreams and many other interactive activities! GET READY TO WITNESS POWER, PERFORMANCE AND PRESTIGE