Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
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GDS is an important information and ordering point for the footwear and leather product industries worldwide. Over 25,000 trade visitors from some 40+ nations are expected to come to D?sseldorf to view the latest styles and trends on display. And what's more: GDS offers a fast orientation, everything within easy reach and, above all, inspiration for your business development. The current collections are concentrated in separate themed areas, providing a fast track to the footwear fashions that fit your target group.