Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
The Great Bridal Expo - Atlanta
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For over 30 years, the Great Bridal Expo has been the nation's leading direct to the consumer wedding event. The nationally sponsored tour criss-crosses the US, visiting major cities twice a year and reaching over tens of thousands about-to-be-marrieds and their families and friends who are actively involved in the wedding planning process. The event occurs in large, upscale convention hotels and convention centers and follows a trade show format. Everything for the wedding, honeymoon and home is on display, and brides and grooms are able to meet potential wedding providers face-to-face. The events also feature a stunning, New York style bridal fashion show, live orchestra and DJ presentations, a colorful honeymoon show, amazing and valuable prizes, and aisle-after-aisle of exciting and informative exhibits.