Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
International Production & Processing Expo (IPPE), formerly American Meat Institute International Meat Expo
2016-01-26 - 2016-01-28
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International Poultry Expo, International Feed Expo, and International Meat Expo integrated their tradeshows in 2013, under the International Production & Processing Expo. The 2014 IPPE will bring together more than 1,100 exhibitors and over 25,000 attendees in Atlanta from January 28 - 30, 2014?The International Production & Processing Expo is the world's largest annual poultry, meat and feed industry event of its kind. A wide range of international decision-makers attend this annual event to network and become informed on the latest technological developments and issues facing the industry.The 2013 IPPE featured more than 5,448 international visitors from over 110 countries. Latin American/Caribbean countries represent the largest region of international visitors, but there has been growth in numbers coming from Europe. Canada represents the largest single country outside the United States with regards to number of attendees.
IPPE is the world's largest annual display of technology, equipment, supplies, and services used in the production and processing of eggs, meat, and poultry and those involved in feed manufacturing.