Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Light India International 2015 (Lii 2015)
Eastern India's Largest Light & Lighting Related Tradeshow
Concurrent Event with Lii 2015 is Lux Pacifica 2015; an International Conference on Green Lighting in Hotel ITC Sonar adjoining to Milan Mela, Kolkata during November 27 – 29, 2015. Hosted By: Indian Society of Light Engineers (ISLE) Kolkata State Centre 8, Ganesh Chandra Avenue, Kolkata - 700013, India T: +91 33 22252656 E: info@Lii.co.in
Indian Society of Light Engineers (ISLE) is proud to host the presitigious biannual trade show Light India International for the first time in Milon Mela Trade Fair Complex, Kolkata. Lii 2015; Eastern India’s Larget Light Industry Expo deals with Light Industry and its related industries. The theme of Lii 2015 is “Rhythm Of Light” which fits in perfectly with UNESCO’s theme for 2015 ; “The Year Of Light & Light based Technologies”. Exhibitors of the fair shall include manufacturers, importers, agents, dealers in lighting industry, Research & Development institutions, Testing & Measuring instruments manufacturers, Government Departments, Electric Utilities, Non Conventional Energy, Transport, Housing, Industrial Development Agency, NGO’s engaged in energy development, Publishers, Service providers, Lighting consultants & Lighting design software companies, etc. These national and international exhibitors display their latest products; such as LED spotlights, LED floodlights, LED panel strips lights, Eco halogen lamps, LED filaments, high-efficiency LED tube, smart lamps, LED solar lights, Intelligent LED power supply controlling system, etc related to the Lighting & Energy Conservation Industry. Exhibiting at Lii presents exhibitors a great opportunity to display products and services to potential buyers/ dealers/ customers. Offers a chance to introduce the latest technical know-how in lighting industry, energy efficiency and renewable energy. At the same time it presents opportunities to launch new products in the midst of media, industry professionals, etc. Excluding this, businesses are given to increase brand awareness, explore investment opportunities and locate partners for joint ventures and collaborations.
Lii 2015 will be mainly a Business to business (B2B) event; however, the fair will be open to public in the evenings. The Business Visitors include: Manufacturers, importers, exporters, dealers and utility service providers Lighting Professionals Architects Landscape architects Interior designers Builders Electrical contractors Town Planners University Professors and students
Manufacturers, importers, agents, dealers in lighting industry R&D institutions, Testing & Measuring instruments manufacturers Government Departments, Electric Utilities, Non Conventional Energy, Transport, Housing, Industrial Development Agency NGO’s engaged in energy development Exhibit Profile • Residential, commercial, retail lighting • Industrial lighting • Street lighting • Security lighting • Environmental / Landscape lighting • City Beautification lighting • Architectural lighting • Railway / Metro lighting • Airport & Runway lighting • Refineries / Mines lighting • LED lighting • Solar lighting • Intelligent lighting • Lighting with non-conventional energy • Sports / Specialty lighting • Lighting accessories and controls • Power saving solutions • Testing, measuring instruments • IT, Publications, consultancy services related to lighting industry
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