Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Middle East Stone
2015-05-18 - 2015-05-21
Middle East Stone show on 18-21 May, 2015 at the Dubai World Trade Centre, provides a dedicated platform for the thriving stone industry. The event is expected to draw regional and international designers, architects, contractors and other procurement specialists to source a wide array of finished and unfinished stone products and to learn about the latest global stone technologies, testing and maintenance methods, and industry trends. Featured in the event are stone, stone machinery, tools and equipment, accessories and consumables, abrasives, adhesives and coatings, and, industry services. Premier stone suppliers from China, India, Turkey, Italy, Iran, Spain, Brazil, Egypt, Pakistan, UK and Germany are expected to exhibit during the show. Going to the event this year means getting free access to up-to-date and innovative educational content developed by the Middle East Stone team and its advisory board members. There are 40 certified seminars about the latest global stone design, technologies, methodologies of testing and maintenance, and trends across sectors with local, regional and international experts as speakers. These will be in two main forums: - Middle East Stone Show Educational Programme, May 18 to 21, 2015 - The Designers’ Forum, May 19-21, 2015 The show runs alongside other dmg events such as INDEX, Workspace at INDEX and Middle East Covering.