Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Museum Store Association - MSA Retail Conference & Expo
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(Expo dates: April 11?12)
This event features great educational programming, exceptional networking opportunities and a one-of-a-kind Expo!.?The MSA Retail Conference & Expo is the only conference and expo specifically created for retailers at museums, historic sites, botanic gardens, aquariums, zoos, libraries and more.