Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Promotional Products Association International - PPAI Expo 2017
2017-01-08 - 2017-01-12
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Director of Expositions & Meetings
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The PPAI Expo has become synonymous with success. Consistently named one of the top 50 shows by Tradeshow Gold, The PPAI Expo draws thousands of suppliers, distributors and industry associates from across the country, around the globe. Held January 8-12, 2017; this highly anticipated, industry-renowned event offers an impressive showcase of opportunities for attracting new customers, reconnecting with old ones and highlighting impressive collection of promotional products.
The PPAI Expo draws more attendees than any other promotional products tradeshow. Over the last four years, The PPAI Expo has averaged 11,001 promotional consultants representing 4,059 distributor companies. Nearly 70 percent of individuals are repeat attendees to The PPAI Expo. It’s much easier to execute business when the business-building aspects – education, networking opportunities and the hottest-selling products – are all under one roof.