Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
YAPI - TURKEYBUILD EXHIBITIONS are international BUILDING MATERIALS and TECHNOLOGIES summit, which provides world standard services, by courtesy of its exhibition areas, its products and services, and its domestic and foreign exhibitors, all of which expand, grow and increase year by year since 1978.
YAPI - TURKEYBUILD is held by YEM EXHIBITIONS, as the Turkish enterprise of ITE GROUP PLC.
ITE Group PLC. has a global network and annually organizes 230 Exhibitions and conferences in 17 countries and have 30 offices worldwide. YEM Exhibition with 38 years’ experience and ITE Group PLC combine strong global network under one roof and contribute creating new business opportunities for exhibitors and sector. Through this cooperation, today YEM EXHIBITIONS is among the strongest exhibition organizers of the region.
YEM EXHIBITIONS, with its YAPI - TURKEYBUILD, which are held in İstanbul, Ankara and İzmir, provides service to the Balkans, Northern Africa, Middle East and Russia and CIS (Commonwealth of Independent States) geographical area, which also includes Turkey. YEM EXHIBITIONS, which successfully hosts huge sectoral meetings every year, is labeled as the strongest exhibition organization company of the building sector, due to the region it covers and the content it offers.