Submitted by f@nt@il on Thu, 03/17/2011 - 16:37
More optical professionals make their buying decisions at International Vision Expo than any other annual industry event in North America. The 2010 event will offer buyers the only complete view of the entire optical industry with over 350 exhibitors, specialty product pavilions and the premier continuing education program in North America.
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Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.