Tech News

Mar 02, 2014
Like any good exhibitor, RetailNext wanted to capture the attention of retailers at National Retail Federation’s (NRF) Retail’s BIG Show in New York. Like any good exhibitor, they wanted to do something that would be relevant to their business, their booth visitors and they wanted it to drive conversations. RetailNext helps retailers, shopping centers and even manufacturers analyze data on store traffic and buyer behavior. Their customers are interested in the use of displays to interact and engage with their own customers and potential customers. The question is, what would… more
Mar 02, 2014
a2z, Inc. released an infographic to highlight the results from the super-engaging ChirpE Scavenger Hunt atthe International Association of Exhibitions and Events' Expo! Expo! 2013, held in December in Houston. Hundreds of attendees visited the ChirpE-powered photo booths in partner locations during the event, clicking and sharing their photos on Facebook in real-time.  The 632 photos clicked during this fun gaming experience engaged a total of 11,872 people on Facebook between Dec. 7-22, 2013, generating 45,872 impressions in the process. The following seven premier… more
Feb 24, 2014
Trade show organizers collect mountains of data through registration, attendee surveys, session surveys, exhibitor surveys, lead retrieval systems, social media, etc. The question is, how is all that data being used? Is the data being used effectively? The problem most shows face is not how to get more data, but how to make sense of what they already have. Jeremy Figoten, senior vice president of Meetings, Sales and Communications for the National Apartment Association is taking a close look at his show data to better understand exactly why their show has been growing. Figoten… more
Feb 24, 2014
Trade show organizers collect mountains of data through registration, attendee surveys, session surveys, exhibitor surveys, lead retrieval systems, social media, etc. The question is, how is all that data being used? Is the data being used effectively? The problem most shows face is not how to get more data, but how to make sense of what they already have. Jeremy Figoten, senior vice president of Meetings, Sales and Communications for the National Apartment Association is taking a close look at his show data to better understand exactly why their show has been growing. Figoten… more
Feb 23, 2014
Is your event marketing strategy based on informed decisions? Is it in tune with current trends and forecasts? Tune into some recent stats reported recently by industry influencers to align your interactive and content marketing strategies with the direction in which the rest of the world is moving. - Nearly one third of companies send press releases to promote their events. (Source: Hubspot) Strategy: Aggregate your exhibitor's press releases on your event website to enable attendees to see them on your website. - Landing pages that included videos see an 86% increase in conversions. (… more
Feb 23, 2014
Is your event marketing strategy based on informed decisions? Is it in tune with current trends and forecasts? Tune into some recent stats reported recently by industry influencers to align your interactive and content marketing strategies with the direction in which the rest of the world is moving. - Nearly one third of companies send press releases to promote their events. (Source: Hubspot) Strategy: Aggregate your exhibitor's press releases on your event website to enable attendees to see them on your website. - Landing pages that included videos see an 86% increase in conversions. (… more
Feb 16, 2014
Most of the time, event mobile apps are selected well after the event management software is in place. Mobile apps are relatively new to trade shows and conferences and implementing the core operations software normally takes priority. This basic chronology can cause integration headaches for event organizers unless they ask some important questions of the mobile app vendor. Can the data from registration and the event management software be integrated with the mobile platform? To avoid having to re-enter existing registrant, exhibitor and schedule data into the mobile database, the mobile… more
Feb 16, 2014
The Wilmington Convention Center, the largest convention center on the North Carolina coast, launched a brand new Web site, www.businessmadecasual.com. The highlight of the new site is a virtual 360° tour that takes meeting and convention planners on a digital journey of the center’s venues and amenities. The virtual tour gives users the ability to start with an overview map of the entire facility and to then take a closer look at specific interior and exterior meeting spaces, as well as areas surrounding the waterfront building. Specific images in the virtual tour include shots of… more
Feb 16, 2014
Most of the time, event mobile apps are selected well after the event management software is in place. Mobile apps are relatively new to trade shows and conferences and implementing the core operations software normally takes priority. This basic chronology can cause integration headaches for event organizers unless they ask some important questions of the mobile app vendor. Can the data from registration and the event management software be integrated with the mobile platform? To avoid having to re-enter existing registrant, exhibitor and schedule data into the mobile database, the mobile… more
Feb 16, 2014
The Wilmington Convention Center, the largest convention center on the North Carolina coast, launched a brand new Web site, www.businessmadecasual.com. The highlight of the new site is a virtual 360° tour that takes meeting and convention planners on a digital journey of the center’s venues and amenities. The virtual tour gives users the ability to start with an overview map of the entire facility and to then take a closer look at specific interior and exterior meeting spaces, as well as areas surrounding the waterfront building. Specific images in the virtual tour include shots of… more
Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here. New Wave Experiences Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024. Enhanced Technology Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space. Refreshing New Design & Fine Art The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights. Sustainable Spectacles Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles. The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.