The NRF Loss Prevention Conference & EXPO is the nation's leading retail-specific event for professionals specializing in asset protection, loss prevention and risk management. It's also the one place, once a year where you can network with existing customers and connect with new ones.
Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.