American Society for Information Science and Techn

Address:
1320 Fenwick Lane, Suite 510
Silver Spring
Maryland
20910
USA
Organization Contact Title
Ms.
Email
asis@asis.org
Organization Contact Telephone
301-495-0900
Fax
301-495-0810

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.