ARMA International

Address:
11880 College Blvd., Ste. 450
Overland Park
Kansas
66210
USA
Organization Contact Title
Exposition Mana
Organization Contact First Name
Elizabeth
Organization Contact Last Name
Zlitni
Email
ezlitni@arma.org
Organization Contact Telephone
913-341-3808
Fax
913-341-3742

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.